Refining the Message: The Journey, Episode 8

On this episode of The Journey, Michael Stelzner (founder, Social Media Examiner) faces the uncomfortable actuality that a new product is just not promoting and that he wants to change his messaging. He reaches out to specialists for recommendation.

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  1. Love Ray's advice clip. Spot on with meeting the Listener not on Price but where their "fears" "concerns" are for 2018 and how SMMW can help solve that.

    My 2cents on affiliates, is heck yes, selectively, if they're attending. They have their tribes ears/wallet and price is less important.

    Great show. Just binged them all Saturday morning 🙂

  2. "I think we need to be on __________________." TINDER!?!?????????? Lol! I swear you almost said Tinder.

  3. The crazy thing Mike…the more your struggles the more compelling these become. Great work

  4. Thank you~

  5. Best episode yet! 🙂

  6. Tommy Powers is the best! Another great episode.

  7. 👍🏻 The plot is starting to thicken nicely. Lots of twists, cliff hangers and yes.. Unicorns. Mike, you're a great expedition leader.

  8. Reaching out to the experts; #freakedoutsocialteam, lol. Good job, Michael & company! "Don't be a donkey, be a Unicorn"!! 😊

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